Shayna from Steel Petal Press takes the stage for this week’s stationer interview. We’re proud to have Shayna as a WeddingInviteLove vendor. She also belongs to the Ladies of Letterpress, an organization that we are proud to partner with – I’m sure they are proud to have her too!
Headshot by Michelle Kafko, Organic Head Shots.
1. How did you get started doing wedding invitations?
I have been an artist since I can remember. While earning my BFA in Interdisciplinary Art I became interested in Book Arts as a medium which is where I had my first contact with letterpress print. From there I enrolled to graduate school to earn my MFA in Book and Paper Art where my studio focus was on letterpress printing, book binding and handmade paper making. While still in the MFA program I started printing greeting cards for friends and relatives on the side. Once I was out of school, I began to print more letterpress greeting cards, which naturally lead the way to letterpress wedding invitations and stationery. Things really started to take off after I designed and printed invitations for my own wedding 2 years ago.
2. What is your favorite color combination?
It’s hard to pick a favorite because I love almost all colors for different reasons. I use a lot of bright yellows and reds. I also love muted colors for their subtleties. Looking over some of my past work, I have noticed I use a lot of navy throughout my collection, paired with yellow, beige or grey.
3. What is the most unique invitation you have designed?
I would have to say the “Lobster Save the Date” with lobsters holding wedding bands. It was originally created as a custom job and was entirely that client’s idea. Since then it’s been extremely popular and recreated several times since I first designed it.
Also I really loved working on the Carousel Invitation for lighthouse point. It was such a fun venue to use as inspiration, but also a bit tricky to reconcile the traditional catholic church ceremony with the unique and funky reception venue that followed it. In the end I worked closely with the couple to create an invitation and separate reception card that matched each other while still conveying a sense of each individual location.
4. Do you have a favorite typeface?
For weddings I love Copperplate because it’s easy to read, classic and very versatile. It can be paired with a script to dress it up, or paired with an old western font to dress it down.
5. What is the most bizarre request you have received?
I get many people asking me to print custom 1-offs, which, if you understand letterpress and all the set up involved (mixing ink, setting up the press, etc) you would know is a totally ridiculous request. But that’s OK, most people don’t fully understand the process so I don’t hold it against them.
Other than that, I had a couple request an additional card that was an invitation to watch a football game on the Sunday after their wedding. I don’t want to call it bizarre, though, cause that has a bad connotation. I thought it was pretty unique and cool, and very much a reflection of the couple and their interests (which is exactly what I love doing with my custom work: creating paper products that tells a special story specific to my clients)
6. Ampersand or the word “and?”
I love both! I generally decide based on the font I am using (some ampersands look real funny) and whether the invitation was wording in a formal or casual way. To me, spelling out the word “and” is it a bit more formal while an ampersand seems more casual.
7. Any advice for brides?
Choose wedding vendors not only based on their work, but also how easy they are to work with. You can get a sense of this by how quick they are to respond to emails and calls, and how personable they are in their responses. Wedding planning is stressful (it’s a cliche for a reason!) and it’s important to work with people you trust who can help make the planning process easier, or even fun!
8. Do you offer more than just stationery?
I also sell custom guest books, ready made greeting cards and personal stationery.