Today’s wedding planner interview is with Lauren of LDC & Co., based in Keene, New Hampshire! Enjoy:
Tell us a bit about yourself and your company.
I’m Lauren Dragon-Cook. I have a wedding addiction and I’m not afraid to admit it! I’m a lover of controlled chaos with a fierce passion for life (I am a Leo after all). When I’m not organizing wedding day itineraries or chatting with clients, you can find me and my husband, Ian, chasing our two sons, Liam (5) and Asher (2). I’ve been living and breathing weddings ever since I was like 3 when I got my first Polly Pocket that just so happened to be the wedding edition. In the real world, I have over 5 years of wedding industry experience and still have that Polly Pocket.
Read the full interview after the cut!
How did you get into wedding planning?
While having worked in the wedding industry since 2012 as the studio manager for a Boston wedding photographer and served as the faux planner whenever a bride needed help. Prior to JessFoto, I managed and facilitated over 150 parties, fundraisers, and other events. In my current life, I am the wedding planner of Keene, NH, and the surrounding Monadnock region.
What’s your favorite part of the job?
I am passionate about helping brides through the planning process and ultimately help them to enjoy their wedding day. The gratification I get in simply knowing I helped a couple start their marriage off on the right foot brings me so much joy it is ridiculous. I like to think of wedding planning as a pre-test for a couple’s marriage. Hiring a planner is much cheaper than couples therapy or a divorce lawyer.
What’s the biggest lesson you’ve learned, and would pass along to other new wedding planners just getting started?
Follow your own path. Not everyone comes from a background in wedding planning or wants to do it full-time. That’s okay. There are nay-sayers in every career field, you just need to believe in what you are doing and the rest will come.
What are your hobbies or non-work-related activities?
I am a total DIY and craft addict. There are always 150 unfinished projects happening in my office which doubles as my craft room.
Any great stories from working with a client?
Just recently I had a client trying to decide on a wedding date. She and her fiancé were going back and forth and were all over the map as far as seasons go, but the determining factor kind of blew my mind. I said, “You will have this date marked on your calendar for the rest of your life. It is the date you will celebrate every year. Think about the time of year you want to celebrate your marriage.” Even though the fall was looking like it was going to be the season for their wedding, it was a complete game changer after I said those words because in their family they celebrated 7 birthdays from August to the end of October and then that brought us into the holidays. Ultimately, they chose the spring so they could enjoy their anniversary each year without being overshadowed by anything else. Moral of the story: even if you think it may sound crazy, don’t be afraid to say what you are thinking because you never know if it is what the client needs to hear.
What is your current favorite color combination?
If you can’t tell from looking at my website, it is blush and neutral tones. Rose gold, blush, and cream are swoon worthy IMO.
Are there any trends that you absolutely love or would love to see brides leave behind?
I LOVE anything that sparkles, but am totally digging the metallic tones that are coming into play this season. A sparkly copper table runner with tons of white candles. Boom. Reception table décor is done.
What tips or advice can you give to couples who are in the midst of planning?
First and foremost, choose your “Top 3.” Your top 3 could be anything from having lobster as an entrée, to fireworks during your first kiss, to having an over the top amazing wedding band. Of course your budget and guest list are important, but if you don’t know what the 3 most important aspects of your wedding are, you will end up going WAY over budget and out of your mind. Those three things are what you spend the most money on, the most time researching, the most time perfecting, etc. Everything else falls into place.
Great, thanks Lauren! For more information about LDC & Co., please visit their WeddingLovely Vendor Guide profile or head straight to their website.
Do you have any questions or comments for Lauren? Add them to the comments below!