Photo Credit: Joe Dantone Photography
Today’s wedding stationer interview is with Melissa Nini of Cupcake Graphics, based in Philadelphia, Pennsylvania! Enjoy:
How did you get started doing wedding invitations?
I was a freelance graphic designer for years helping small businesses with their graphic design marketing efforts. As close friends and family of mine started getting married I was asked to design invitations and stationery for bridal showers. Shortly after, a relative of mine asked me to design her wedding invitations. It was my first time not only designing a wedding invitation, but also embellishing it. Together we designed what is still one of my best invitation suites. They were printed on a shimmer stock, assembled into a pockett and embellished with lace, ribbon and topped off with a broach. She had a large wedding order of 250 invitations, so needless to say it was great exposure for me. Shorlty after the invitations were mailed we received great feedback and I received encouragement to pursue my talent further. Before I knew it referral clients were calling and venues were adding me to their preferred vendors list. It only took about 5 months before I quit my full-time job and pursued wedding stationery full-time.
Read the full interview after the cut!
What is your favorite color combination?
It is hard to say because you learn to love all color combinations when you have the client in mind and you know where the inspiration stemmed from. Personally, I love neutral, autumn color combinations. There is something soothing and timeless about an autumn palette of beige’s, brown’s, orange’s and greens.
What is the most unique invitation you have designed?
They are all unique in their own way which essentially is what makes custom invitations so special. I’ve incorporated itinerary inserts to destination wedding’s, QR codes for the technologically savvy couple and an abundance of glitter for the sparkle bride!
Do you have a favorite typeface?
Yes, hands down Burgues Script. It is the next best thing to handwritten calligraphy, an art that I hope to master one day.
What is the most bizarre request you have received?
I like to call bizarre requests, challenging requests, and the more challenging the more I am intrigued. I haven’t had any clients really turn me for a loop yet, but I can’t wait until the opportunity approaches itself.
Ampersand or the word “and?”
I must say I do enjoy a fun ampersand. Sometimes it flows so much better with your design than the actual word “and”, but it depends on the client and the flow of the design.
Any advice for brides?
Very simple, trust your designer. When you hire an invitation designer, it is very similar to hiring an interior designer or general contractor. We may not have the final product completed at our initial meeting, but trust that we have taken your vision and ideas and will deliver a product and service you are more than happy with. A great invitation designer will take the time to get to know you as a couple, they will take notes and they will listen carefully to your descriptive words and your vision. I sometimes even like to ask my clients to show me something they dislike so I know what not to do, and then show me other elements of their event so I know where their inspiration is stemming from. In the end, we just want to make you happy and we do our very best to do so.
Do you offer more than just stationery?
I still work with small businesses offering up graphic design services like logo and marketing collateral design. I have also started to entertain the wedding rental world. I currently have a couple embellished bird cages, talbe number holders, frames and easels available for rent. As the business grows, I hope to expand this department of Cupcake Graphics.
Thank you Melissa! For more information about Cupcake Graphics, please check out her WeddingLovely Vendor Guide profile or head straight to her website.
Do you have any questions or comments for Melissa? Add them to the comments below!