Today’s stationer interview is with Sarah Wymer, founder of Studio SloMo based in Austin, TX. Enjoy!
How did you get started doing wedding invitations?
These days letterpress printing goes hand in hand with wedding invitations — so once I started printing, the invitations quickly followed.
Read the full interview after the cut!
What is your favorite color combination?
That’s a tough question. I feel like it really depends a lot on the design as to what colors will really enhance the piece. We recently modified one of our templates to fit the bride’s West Texas wedding, and the colors went from the original gold and pink to a bright blue and lime green. It totally transformed the look and I loved the results.
What is the most unique invitation you have designed?
We designed a train ticket invitation, which is probably the most themed piece we have done so far. The bride and groom were having their reception at an old train station that had a line connecting their respective hometowns.
Do you have a favorite typeface?
No, we are always trying to use new things and avoid getting attached.
Ampersand or the word “and?”
That decision is all about circumstance. What does the type look like? How do the names fit together? Is the invitation very formal? There are a lot of factors to consider. At the end of the day, I usually tend towards what looks the most visually appealing.
Any advice for brides?
Contact your stationer way earlier than you think is necessary.
Do you offer more than just stationery?
We have a line of greet cards that has recently expanded into a 2015 calendar (coming to our Etsy shop soon) as well as gift tags. We will probably be rolling out some journals in the not too distant future.
Thanks Sarah! For more information about Studio SloMo, please visit their WeddingLovely Vendor Guide profile or head straight to their website.
Do you have any questions or comments for Sarah? Add them to the comments below!