Today’s videographer interview is with Bryan Caron of Phoenix Moirai based in Temecula, CA! Enjoy:
Tell us about your company, how did you get started?
Phoenix Moirai was started in order to bring all of my passions under one roof. I am a writer at heart, a filmmaker/videographer by mind and a graphic designer by trade, but I love working in all of these mediums equally. Because of that, and because they all work relatively well in tandem together, it was a easy to create a company that would allow people to bring all of their creative needs under one roof. Instead of hiring a graphic designer from one company, a videographer from another, and a writer/marketer from yet another, clients can no have everything done in one place and save money.
But what initially started me on the road to developing this company was the idea of doing wedding videography. If it wasn’t for the idea of being able to showcase someone’s love in all of its glory, and cover more than just the wedding in the process, I’m not sure Phoenix Moirai would have come to fruition.
Read the full interview after the cut!
What are some things couples should look for when looking for a videographer?
Couples should look at the quality of the video, as well as how a video is put together, or edited. This will tell you a lot about how your video will look and feel. It’s always a good idea to look at the spectrum of a videographer’s repertoire, their canvas, so to speak. Are all of the videos generally the same? Do they include the same editing style, the same overall story? Basically, do they paint with the same brush over and over again? Or does every video have a slightly unique spin on the wedding, where you can immediately tell who the couple is — their personality and love for one another — rather than them being just another generic couple? That is what I aim to do with my company. My background is in filmmaking and storytelling, and I want to be able to capture each couples unique story and tell it in a way that the couple can admire, and a way they would like it to be showcased, rather than simply making another video and editing it in the same cookie-cutter fashion. Every couple is unique, and their wedding video should prove it.
What is your favorite part of the day to capture?
My favorite part of the day to capture is the reception because that is where everyone can cut loose, and it’s where you can get a lot of wonderful footage. From the prepared speeches to the improvised moments, you never know quite what you’ll get. As a filmmaker, I need to be on my toes to make sure I don’t miss anything; there are no second chances, so it keeps me sharp, it keeps me focused, and it keeps me aware. Not that the ceremony doesn’t also do that, however, there is a lot more structure to the ceremony, and there’s something about having a bit of possible chaos that fuels my passion.
How do you feel videography has changed in the last few years?
It’s a lot more accessible, which means there’s a lot more competition. With the saturation of high-definition iPhones and other types of camera phones, as well as cheaper hand-held HD video cameras, basically anyone can shoot anything. However, the same can be said for still photographers, and yet, that’s one essential thing a couple will hardly ever go without. Videography is secondary for anyone, and is usually the first thing cut when it comes to budget, because as long as they have a photographer, video isn’t necessarily needed. Although I would argue that there is only so much an image can capture. Having a video of your event will capture so much more emotion, and really put you back in the moment the way a still image can’t do. And like the decision behind hiring a professional photographer, just because your uncle Sal has a camera at the ready, it doesn’t mean he should be the one to count on to capture your big day.
Do you have advice for wedding videographers just starting out?
Well, since I am one of those videographers who are just starting out, this might be a somewhat difficult question to answer. However, what I have learned is that, as with any profession, it takes time, money and effort to build a clientele and a reputation. Giving up is not an option. If something you’re doing isn’t working, try something new. And when you do start landing clients, treat each one of them as if they are your first, last and only client. They have chosen to pay you for your services, so you should treat them with respect and show them all of the courtesy in the world. This is their wedding, not yours. You want to make them happy, and give them something they can remember and cherish forever. Be professional, kind and thoughtful, and do everything in your power to make them feel comfortable and confident in your ability to give them what they want. Without any of that, you will flounder quickly in the sea of competition. But most of all, have fun with it, because if you’re not having fun, it will show in the quality of work you produce.
If you were to make a blooper reel, what moment that you’ve captured would make us laugh the most?
Oh man, that’s a tough one. I don’t consider anything off limits when it comes to a wedding video, as it’s all part of what makes the wedding incredible. Of course, depending on the personality of the couple, some of the more outrageous scenes might be cut to keep it more proper, or more traditional. But if the bride (and/or groom) has a funny, or silly personality, you bet a lot of the “bloopers” are going to make it into the video. One thing I do remember at one wedding I filmed that would have been a great blooper was the triple bouquet toss! On the bride’s first attempt to toss the bouquet, it hit the ceiling and came right back to her. The second attempt, again hit the ceiling, but went about halfway to the group of girls. So, then she tried a third time, and even then, the bride threw it so hard, it flew right past all of the single ladies, landing in the lap of someone at one of the tables.
What is the most challenging part of your job?
The most challenging part for me right now is finding clients. Because I am a new face, and a new business, no one yet knows a lot about me or what I can offer them in regards to a great wedding video (or design for invitations, save-the-dates, etc.). I’ve been to a bridal expo, I’ve signed up on a couple of different wedding site, and have spoken to a couple of wedding planners, but so far, nothing has really clicked yet. I’m not sure if I’m doing something wrong, or if I just haven’t found the right niche audience yet. When it comes down to it, however, and once I’m able to get a couple of more weddings under my belt, I’ll be able to show off a lot more of what I can do and what I offer, which I know will lead to more work because I’m not only friendly and personable, but I am respectful, professional and have a lot of integrity for what I do. It’s securing those first few weddings that are always going to be the hardest part. But once I do, the most challenging part will be capturing every moment the way it needs to be captured and delivering a quality product, which, in my case, is also the most fun part of the job.
Thanks Bryan! For more information about Phoenix Moirai, please visit his WeddingLovely Vendor Guide profile or head straight to his website.
Do you have any questions or comments for Bryan? Add them to the comments below!
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