Today’s wedding stationer interview is with Barbara Caruso of AvantGarde Design, based in Berlin, CT! Enjoy:
How did you get started doing wedding invitations?
I was a bridesmaid in my cousin’s wedding and she needed help with some of her wedding day paper goods and turned to me. I was super ecstatic to design her programs, table numbers, place cards, donation favors and signature drink signs. It was my first real taste at designing wedding goods.
Read the full interview after the cut!
I fell in love with all the different types of paper and the beautiful combinations one can make with the fonts and words together. I put myself out there after that and I offered my services to a few friends that I knew were getting married, to which they happily accepted. That slowly turned into referrals and more brides contacting me for services. My past clients have turned into some really great relationships and they continue to support me, which I am ever so thankful for.
What is your favorite color combination?
My favorite color combination is definitely light blush pink and a metallic shimmery navy. I recently fell in love with this color combo after designing two separate invitations where one was navy and silver and another was silver and blush pink floral. I sat there and put the two together and just wanted to create some magic with the two, so I plan on using it at my very own wedding. I’m also a huge fan of green, it’s been my favorite color since I was little and I am dying to create something with the amazing shades of green, it also helps that emerald green is pantones color of the year.
What is the most unique invitation you have designed?
My goal is to have each invitation be unique to each couple and I try hard to make them oneof-a-kind. The most unique invitation I designed was definitely the Marie & Scott Invitation Suite. Their story alone was so romantic and different that their invitations had to reflect it perfectly, so that’s where their timeline love story came in. It was also very non-traditional, they described it to be more like a big party, so it was fun to be outside of the design box. We used gorgeous ecru linen paper and tied it all up with burlap knots. The burlap and big party theme was carried into their wedding day stationery as well. It was a blast to work on.
Do you have a favorite typeface?
I love all fonts… truly I do. As for right now, my favorite type face is PF Champion Pro. It’s so dreamy and romantic, the glyphs are beyond amazing. If I could use it on everything, I would, as I tend to constantly choose that one when designing, but I love having a mixture of fonts and making them dance beautifully together.
What is the most bizarre request you have received?
I’ve had someone ask if they could email their wedding information/invitations to save money. I mentioned although email is easier and cheaper, it’s not the way to go. We always find a way to be budget conscious, traditional and even eco-friendly.
Ampersand or the word “and?”
I’m definitely an Ampersand girl, however, there are some fonts that I just love the word “and” and find that it is necessary on occasion.
Any advice for brides?
Don’t be afraid to show who you are as a couple. It’s totally okay to use modern day goodies and also throw in some classic favorites. If you want to have an ice cream truck at your wedding, do it. It’s one day, YOUR DAY, so live it up and have fun.
Do you offer more than just stationery?
I Sure do. I offer logo design, professional print flyers brochures, announcements, business cards, and websites. I also sit with other vendors to teach them the basics in design programs. I enjoy empowering others and helping them too. Currently I’m working with a swimwear designer on her branding and website, as well as some design work for an all-women’s gym and our very own Mrs. Connecticut America.
Thank you Barbara! For more about AvantGarde Design, check out her WeddingInviteLove profile, or head straight to her website.
Have any questions or comments for Barbara? Add them below!
All Photos by: Brooke Allison Photography