Finding the perfect gown for that special occasion, whatever it may be, is always a thrill. Not being able to find one, on the other hand, can be devastating. Rather than exhaust yourself trying to find the perfect dress, why not have one created, that’s one-of-a-kind and just for you?
As a designer, this is one of my favorite endeavors. Many clients come to me with a variety of ideas and styles, or perhaps pictures of a few different gowns. Together, my clients and I collaborate to piece together the perfect ensemble.
Creating a custom gown is a lengthy process, but well worth it. In general, the process consists of anywhere from three to five consultations over the course of three to six months. The price of a gown will vary, depending on the intricacy of the design, but in general price ranges from $1,200 to $4,000.
During the initial consultation, I get to know my clients, and what they envision their dress looking like. Body type, fabric, color, and design are discussed in great detail, allowing me to create a vision of the gown they desire.
I always suggest that my clients bring one of their favorite dresses – or a picture of a gown they adore – to this consultation. This allows me to get a better understanding of their style, and how they want the dress to sit.
After this consultation, I sketch up three original Brooks dress designs to present to my client during our second appointment. After my client has seen all three sketches, she either picks out her favorite sketch, or selects her favorite aspects of each individual sketch, with which I can create a final sketch and prepare the prototype gown.
At the third consultation, my client is able to try on the prototype, which I usually create out of muslin. From here, we work out any kinks and adjustments that are needed. By the end of this consultation, my client will have a clear vision of what the final product will look and feel like.
The gown is now created in the fashion fabric. Any minor adjustments will be made at the fourth and final fitting. After adjusting, fitting and pressing, the gown is ready for delivery.
I also enjoy throwing small “viewing” parties for when my client comes to pick up the final product. In the past, when I have created wedding gowns, the bride will invite her close family and friends for a mini-brunch and dress viewing at my studio – I love the personal touch this adds to the process.
Creating custom gowns is a passion that I am fortunate enough to call my career. It’s the ideal way to ensure that the gown you wear, for whatever the occasion may be, is the gown of your dreams.
About the author: Brooks Luby creates one of a kind women’s clothing, specializing in occasion dressing, such as wedding dresses, gala event gowns, and other special occasion events that would require a higher-end gown. Her absolute specialty is creating custom designs for mothers of the bride/groom. Her atelier, where she meets all of her clients on a one-on-one basis, is located in downtown Denver. For more information, please visit her website and follow her on Facebook.